Mascara is one of my all-time favorite beauty products. It can really open up the eyes and complete any eye makeup look. I have thin, hard to curl lashes and finding a good mascara can be difficult. The L’Oreal Voluminous Lash Paradise mascara has been raved about in the beauty community recently, so I thought I would give it a go!
The L’Oréal Voluminous Lash Paradise Mascara retails for $8.99 (prices vary depending on the store, I am listing the price at Target). I purchased the waterproof version in the shade blackest black. As mentioned earlier, I have very hard to curl lashes and I usually prefer waterproof formulas as these formulas are more likely to hold a curl.
Claims (listed on the packaging)
- 200+ bristles catch every lash for a full fringe effect
- Smooth glide formula provides silky volume in one extra black coat
- Lashes are feathery soft to the touch
- Women agreed: 91% saw intense and volumized lashes and 87% saw more beautiful lashes
- +98% lengthening effect
- Voluptuous volume and length
- Soft wavy bristle brush
- More black pigments
This mascara has a very wet formula. I find I need to clean off the bristles on the edge of the tube before applying. The product has a long wand with an hourglass-shaped natural bristle brush.
As some of you may have noticed, this mascara fairs a resemblance to the Too Faced Better than Sex mascara. The packaging and brush are almost identical to the Better than Sex. I have used a sample size of the Better than Sex (non-waterproof) and found that it did not hold a curl. I did like layering it over my Covergir Lashblast Waterproof mascara. I also liked the length it added to my lower lashes. I found the formula of the L’Oreal mascara to be very similar to the Better than Sex. They both gave the lashes lots of volume and length and gave the lashes a spidery look.
Overall Thoughts: I do feel that this mascara lived up to all of it’s claims. The formula was extremely black and did add length and volume. However, it did not hold a curl. The formula seemed to almost weigh my lashes down. I like my lashes to look voluminous, yet separated. This mascara gave my lashes a spidery look (borderline clumpy) that I was not the biggest fan of. I would also like to note that the mascara did stay on my lashes throughout the day (about 10 hours) with minimal flaking. I think this would be a great mascara for someone who does not have issues with their lashes holding a curl and who likes a spidery lash look. Overall, I do think this is a pretty good mascara. I will continue to use this mascara on my lower lashes and layered over my trusty Covergirl Lashblast (to hold the curl).
Have you tried this mascara? If so, what are your thoughts?